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Have you heard of some of the simple CRM tools made by Highrise, Backpack and Pipeline Deals? Each one claims to have a simple CRM that is perfect in some way. In order to implement a simple CRM, it is important to get a list of goals which you want to achieve with the CRM system, which need not necessarily be software. Then you can find the simplest tool which achieves all of your goals. At one time Salesforce.com was considered the only example of a simple CRM.
Survey results have shown that about 60% of the people use any form of CRM, and the tools that they use are ACT, Highrise, MS Outlook Business Contact Manager or Microsoft CRM. These can be considered simple CRM, because the features that they are looking for are simple too, like lead tracking, opportunity management, and contact history and task list. Only simple CRM is necessary here, because people are not looking for advanced features like inventory management, partner management, shopping cart integration, etc. Hence it shows that simple CRM is the order of the day and the motto for companies is: keep it simple!
Highrise
Highrise is a simple CRM which can track contacts, leads, customers, vendors and others. You have a contact manager and an address book, and this simple CRM helps you to manage over 4,000,000 contacts. You can keep all your contact information centralized, sharable and safely online. Highrise is an elegant and simple CRM which tracks communications with leads, clients and customers and is easy to use.
This simple CRM is especially useful for salespeople, journalists as well as real estate agents. Salespeople can keep track of their clients and leads, whereas journalists can use this simple CRM to keep track of the people and companies they have already covered. Real estate agents can use this simple CRM to keep track of all their buyers and sellers.
Highrise can be considered a simple CRM because of its attachment with Email, through which it automatically attaches a sent mail to it, to the matching person. Sharing within a company contact information and knowledge about vendor and clients is also possible through Highrise.
Pipeline Deals
This is really a very simple CRM and people say it is intuitive to use. Its main objective is to deliver on the promise that the minimum necessary software will be provided. This will help to make the sales process of the company as successful as possible. It is safe and secure and has an automatic data back-up. There are no contract lock-ins and you can pay as you move forward.
This simple CRM can get you organized in five minutes for whatever job you want. It doesn’t matter what size your business is, but this simple CRM can help you manage and track pipeline resulting in closed deals. Pipeline Deals is a simple CRM solution, because you don’t have to download anything nor keep updating anything. It works on your data, it stores it, backs it up and keeps it totally secure.
The basic thought behind this simple CRM is that the business of today should spend more time in growing it and less time is using software. Hence Pipeline Deals has a simple offer to help businesses get organized around their business’s lifeline of future revenue. This is a part CRM software, part sales tracking and part lead tracking, but resulting in a super simple interface. That is why PipelineDeals is an ideal choice of a simple CRM in the hosted CRM software market.
Backpack
This is another simple CRM tool which is a personal and small business information manager. It can be used for everything, and it is popular as a mini CRM tool. For example you just have a page for a contact, lead, associate or an employee. You keep track of their information, their pictures, their meeting notes, etc. The simple CRM Backpack has a links feature and you can link together people working for the same company, for example. It is a low-cost simple CRM for your business. Tracking of your sales, deals, emails and customer contact is made simple through it.
Tactile CRM
This is a web based simple CRM and can be used easily and very affordable. It is meant to organize contact and sales management system, but only for small businesses.
It is believed today that if software has too many features with too many options, the user feels frustrated and lost. That is how simple CRM is created by taking only the functionality that the users actually make use of in a CRM, which is only 20% of it. Hence CRM software is stripped down made simpler and for the last two years has been selling as a form of simple CRM.
Therefore, it is important to keep the CRM system simple, if you want people to use it effectively. Anything that we qualify as simple CRM should be designed from the ground up to be easy and fast to use, both for everyday users and for managers. |